Meet Emily-Anne Rigal, a.k.a. The Schmiddlebopper. My love and admiration for this girl is incalculable. She refers to me as her mentor, but really, really, REALLY the reverse is true. I take every opportunity to soak her up.

A little backstory…

Two years ago…

…Emily-Anne called me up burning with an idea. She wanted to start a not-for-profit and use her talent for making YouTube videos to address bullying by “raising teen-esteem”.

Tremendous idea, I said. But don’t get slowed down by starting a NFP. Use mine. And get going with the idea.

Two years and 20,226 subscribers later…

…WeStopHate is a YouTube phenomenon with 748,334 video views.

Yuh.

***

So… one day recently we’re on Skype, sharing about our respective projects and she says,

I could make a video to let the WeStopHate community know about The Ruby Books. Just give me images and bullet points… and don’t stress over it!

(see what I mean about who’s the mentor and who’s the mentee?)

This is the video Emily-Anne ‘whipped-up’.

A minute and a half after she posted this video, The Ruby Books Facebook fan page begins filling up with girls saying…

"I have a great girl voice, too!"

As easy as that, I have the beginnings of a community of great girls letting me know they’re really into what Ruby is all about : ) And the way to engage with them has been coming together in me for quite some time so… I’m ready!

Please look and see what you think. And if you know some great girls who are on Facebook, please send them on over so we can find out what THEY think!

“The Ruby COLLAB Books”

(click on the first image and then just keep clicking though)

And whatever age girl YOU are (I’m a 40-something girl), if you have an *inspirational message*, please join in the first “Ruby Collab” contest! But PLEASE, at the very least, read and “Like” the *inspirational messages* you do like (on page 5 of the book).

What matters?

The influential power of celebrity.

Realize it!

Thank you, Emily-Anne!

Jeanne & Ruby

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